Free advertising is usually welcome.
George Osborne was presented with a wonderful free gift yesterday, as Sir Martin Sorrell of the world's biggest advertising agency, WPP, reckoned that the Budget had provided enough incentives for his company to move from Dublin, back to London.
The government will no doubt say that if their policies are good for WPP then the rest of us had better take note. The fact is that most of us are not worried about levels of corporation tax for international companies, but are more concerned over next winter's fuel allowance for the over 60s!
But the New Testament indicates many ways in which we can be part of a much more significant free advertising campaign.
Jesus tells his friends, '“You are the light of the world—like a city on a hilltop that cannot be hidden. No one lights a lamp and then puts it under a basket. Instead, a lamp is placed on a stand, where it gives light to everyone in the house. In the same way, let your good deeds shine out for all to see, so that everyone will praise your heavenly Father.' (Matthew 5.13-16)
The light is not shining in order to get praise and publicity. People who are living lives that show the love and courage of Jesus are not being like that because they want praise - or that should not be their motivation! Instead, Christ-like lives are their own advertising - as God works the miracles in people like us. So today, all of us have the chance to point to Jesus - and He will make the most of what we have to offer.
Best wishes,
Richard
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