Plenty of money and effort goes into influencing people's behaviour by publicity campaigns of one sort or another
The special Christmas adverts for television and the clever window dressing of major stores all have their effect. Having bought a cheap pair of jeans from Marks & Spencer recently, I am amused at their 'Believe in Magic and Sparkle' slogan.
And the birth of Jesus, which is missing from most commercial Christmas publicity, was also well publicised. 'Suddenly, the angel was joined by a vast host of others—the armies of heaven—praising God and saying,
“Glory to God in highest heaven,
and peace on earth to those with whom God is pleased.”
When the angels had returned to heaven, the shepherds said to each other, “Let’s go to Bethlehem! Let’s see this thing that has happened, which the Lord has told us about.” (Luke 2.13-15)
The singing angelic choirs, with their challenging message, were enough to move the shepherds to take action to see the newborn Jesus.
This evening at 6.30 pm, in Waitrose, as part of their commercial promotion, St. Andrew's has been asked to provide some Carol Singers. This will provide us with an opportunity to promote our own Christmas special events. So please join us if you can.
But also take the opportunity to invite friends, neighbours and colleagues to join us in our celebrations of this astonishing reminder of God's great goodness and love.
Best wishes,
Richard
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